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FREE
+45 XP
Image Search Optimization
๐ผ๏ธ
E-commerce store
"We added alt attributes to all 3000 product images with name + keyword. Within 6 weeks traffic from Google Images grew 340%. Images are an underrated SEO channel."
๐ Image SEO โ optimizing images for Google Images rankings and as a signal in regular search.
Image Optimization Checklist
- Alt attribute โ descriptive text with keyword, up to 125 characters
- File name โ
seo-guide-2025.webp, notIMG_001.jpg - Format โ WebP or AVIF for smaller size without quality loss
- File size โ no larger than needed, use lazy loading
- Context โ image surrounded by relevant text
- Structured data โ ImageObject schema for important images
Alt โ Title:
Alt โ for Googlebot and screen readers
Title โ hover tooltip
Alt โ required SEO element.
Title โ optional UX element.
Alt โ for Googlebot and screen readers
Title โ hover tooltip
Alt โ required SEO element.
Title โ optional UX element.
๐ฏ Priority: alt attribute โ file name โ WebP format. Start with these three โ get 80% of the results.
๐ฎ Test yourself: what's most important for Google Images ranking?
Lesson Task
Test your knowledge and earn +20 XP