Task: What a Keyword Actually Is

🔘 Choose the correct answer

+20 XP

Does a keyword have to appear in the text in its exact form?

No: Google understands how a page relates to a query without the exact terms Yes, otherwise the page will not appear for that query Yes, and ideally 3–5 times per thousand words Only in the title; in the body the exact phrase is forbidden

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Lesson 9 of 18 · Task

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